If you are a so called ‘newbie’ to Internet Marketing and you intend to set up your own online business, it is imperative that you deal with the main technicalities which are the core of your online business.

These are the 3 crucial steps you need to take note and be way ahead of:

  1. Purchasing Your Domain
  • Web Hosting
  • List Building

Step 1 is purchasing your domain name.

This is your very first step to creating your own website or landing page. You need a landing page so that you are able to showcase your offer but most importantly, to cultivate and build your list.

Your domain name will be your www website address and the fee is around $10 per year. To purchase your domain name, head on to http://NameCheap.com/ to purchase your very first domain name.

Here’s a quick tip. Many of you are uncertain of what domain name to use or buy especially if this is your very first time purchasing a domain name. Just buy the domain after your name.

For instance, JaneJohn.com. Another important point to note is to ensure that your domain is .com as this is the most valuable name extension.

When you have decided on your domain name, click SEARCH and make sure the domain name is available. If the domain name is available, then you can proceed to purchase it.

Click on the “Cart” icon and then click on VIEW CART (a red button on the right side of the page) to continue your purchase.

You will then arrive at the checkout page. All you need to do now is to confirm your order. Proceed with your payment. Congrats! You have now successfully purchased your domain name.

Step 2 is purchasing your web hosting.

When you have successfully purchased your domain name, head to the hosting website either namecheap or hostgator, or anything else you can find that is suitable for your own needs address. Proceed to choose the WordPress plan.

For starters, I advise you to choose the ‘Standard’ plan. Click on ‘Buy Now’.

At the order form, choose ‘I Already Own This Domain.’ In the WordPress Domain field, put in the name of the domain you have already brought.

Then, at the next part of the Order Form, you are required to choose the Billing Cycle. I recommend you select the 12 months billing cycle.


Next, is the security pin. You can put in any 4 digits of your choice.

You will then be asked to enter your billing information. Enter your details.

Ignore the ‘Add Additional Services’.


The final step is to review your Order and click the CHECK OUT button to proceed with purchasing your Web Hosting.

You have now successfully purchased your web hosting, and you will get your web hosting details via email. Note your:

  • Host Name or IP Address
  • FTP Username
  • FTP Password
  • Nameservers

The final step to complete your website setup is by installing WordPress through your Hostgator Control Panel. However, to turn your pages ready into income production and lead generation, you require a page builder.


This is why you need to proceed to install OptimizePress. Go to http://JaneJohn.com/optimizepress and click to get Optimize Press.

Choose the “Core Package” and proceed to make the purchase.


After the purchase is done, download the OptimizePress Theme (not Plugin). Take note of your licensing keys and now you are good to go!

Step 3 is building your list.

Always remember that “The money is in the list”. You can never start up your online business without building a list.

What is a list?

A list or a mailing list is simply your followers or subscribers, which you have cultivated by sending them to your landing page or website. These people are the people who have chose to opt in to your mailing list as they are interested with your offer or service.

This is why having a landing page is imperative. You are able to generate leads, by converting visitors into prospects, and then you convert your prospects into customers.

When you have your own list, this is when you can start growing your online business to greater heights. You need to nurture your list not only by selling them your products, but you also have to provide them with valuable content from time to time.

Providing value to your clients is important as the more value you offer, the greater the chance that they will purchase your higher value or premium products. In other words, you are building trust with your list.

    4 replies to "Necessities And Technicalities"

    • cbd

      This text is invaluable. How can I find out more?

    • cbd

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    • Justin

      Hey there 🙂

      Your wordpress site is very sleek – hope you don’t mind
      me asking what theme you’re using? (and don’t mind if I steal it?


      I just launched my site –also built in wordpress like yours–
      but the theme slows (!) the site down quite a bit.

      In case you have a minute, you can find it by searching for “royal cbd” on Google (would appreciate any feedback) – it’s still in the works.

      Keep up the good work– and hope you all take care of yourself during the
      coronavirus scare!

      • alex6334

        Thank you for you comment. The theme is called Amaizing 😀

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